Hope For Struggling Chiropractors

Don't Give Up!

A lot of chiropractors are hurting today.  A lot of chiropractors are just getting by.  A lot of chiropractors are nearly bankrupt.  A lot of chiropractors are disillusioned and ready to give up.  If you are struggling DON’T GIVE UP! You may have made a lot of mistakes in the past.  You may not live […]

Big Macs, Wellness Care, and Struggling Chiropractors

Lot’s of great and otherwise intelligent people will not get wellness care in your office.  You may be a master communicator.  You may have the perfect patient education system in place.  You may do everything right and deliver exactly the results that the patient was looking for.  You may help them avoid almost certain surgery. […]

How I Spent $89 and Got 5 New Patients from Facebook

The last two weeks in August I used a Facebook video ad to promote a Patient Appreciation Day and fundraiser for a local nonprofit I held in my office.  It was honestly the easiest and most cost effective way I have found to advertise for my office thus far.  I have done Facebook ads before to […]

Do You Treat Insurance or Patients?

I believe this profession is on the verge of great things.  We have languished on the fringes of healthcare for far too long, and I feel that in the next 20 years our utilization rates will skyrocket as the public realizes the good we do for humanity.  Part of mu optimism is due to the fact […]

Don’t be the Bernie Madoff of Chiropractic

The Four Pillars of Trust

Trust. Without it is hard to be truly successful in life.  To learn about trust let’s look at the life of Bernie Madoff.  Bernie Madoff looked like a successful person.  He had all the trappings of a successful life; fame, fortune, and prestige. Then we found out he was a fraud.  A massive fraud.  It […]